Few aspects of marketing are as crucial to a company’s identity than its website. And fewer marketing vehicles can become as much of a money pit and time suck as . . . a website. It’s a never-ending process of evolution, a frustrating “work in progress.â€? Just when you think you have it figured out, your customer base changes, or your pitch changes, or your business model changes – something always changes. And heaven forbid your site stay static! Â
Websites can be a trap for the unwary . . . but you can easily acquaint yourself with the right questions to ask. Learn from some of the aggravation that others have endured. Business Week’s article, “Web Design Horrors: Be sure you get the site you bargained for,� points out several of the key issues such as (1) who registers (owns) the domain name? (2) what details should you spell out? and (3) where does the human being who’s building the site actually work? Plus, you get the “gossip� from readers who have commented on their own tales of woe.
I, too, ran into web design problems in developing my Wise Counsel Press site, which you can read about in my article, “Playing Ostrich is for the Birds.�  By the time you look at those two sources, you’ll have a solid idea of the kinds of discussions you should have with a web designer well before you plunk down that hard-earned deposit money!
This entry was posted on Thursday, August 2nd, 2007 at 11:04 am and is filed under Contracts. You can follow any responses to this entry through the RSS 2.0 feed. You can leave a response, or trackback from your own site.One Response to “Web Design Legal Horrors”
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August 4th, 2007 at 1:51 pm
[…] you can skip to my next post.) For the rest of us, Nina Kaufman posted a blog entry titled “Web Design Legal Horrors” at her Making It Legal: The small business mentor’s guide to entrepreneurship and law […]